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Fiona Gurtiza

Fiona Gurtiza

Fiona is a writer, editor, and performance poet. When she isn't writing or preparing for her next poetry gig, she's advocating for LGBTQ+ equality and mental health awareness.

Is AI the Future of Digital Marketing

Fiona Gurtiza

We’re advancing into a new age of artificial intelligence (AI), but humans have long been dreaming about the possibilities of AI for a lot longer than most people...

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A Closer Look at Client-Side & Server-Side Rendering

Fiona Gurtiza

Every developer is familiar with the age-old dilemma: should I render a site from the client-side or the server-side? Since the invention of search engines, the conventional...

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The Best Digital Marketing Resources of 2020

Fiona Gurtiza

2020 is a year of great challenges and unprecedented change. The COVID-19 pandemic has left no business unscathed, devastating small and big-time retailers. Government-imposed...

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All You Need to Know About Writing About Us Pages

Fiona Gurtiza

Your website requires two things: remarkable content and eye-catching design.  Crafting compelling content is crucial to your inbound marketing efforts. But when we say...

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How to Keep Remote Teams Motivated

Fiona Gurtiza

For the foreseeable future, remote work is the new normal. The path beyond that is riddled with uncertainty, and employers are facing the pressure of navigating what the unknown...

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A Digital Marketing Game Plan for Bouncing Back After COVID-19

Fiona Gurtiza

The reality of the COVID-19 outbreak took everyone by surprise.  Across the globe, governments and political groups are urging customers to stay indoors to prevent the spread...

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Adopting a Cost-Control Mindset During COVID-19

Fiona Gurtiza

The distance between corporate denial and company layoffs are a lot shorter than most people realize, especially during a crisis. During the initial phase of the COVID-19...

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Communicating with Care: Rethinking Your Email Campaigns for COVID-19

Fiona Gurtiza

Times of crisis don’t create character. Instead, they reveal it.  Just like you, there are other business owners out there who find themselves in uncharted territory as they...

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What COVID-19 Means for E-Commerce Businesses

Fiona Gurtiza

Daily life for people around the world has changed in ways that were unimaginable before the COVID-19 outbreak. As people around the globe conform to social distancing measures,...

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Adapting Your SEO Strategy for COVID-19

Fiona Gurtiza

The COVID-19 pandemic has resulted in significant disruptions in economic activity, tapering growth prospects around the world. As some institutions close and consumer behavior...

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