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Most digital agencies have mediocre websites. And we can’t blame them. They’d rather spend their time and energy on making clients happy, the same way most architects take...
In today’s world of short attention spans, it pays for marketers to think beyond the click. Clicking and reading are, after all, two different things. Data shows that 55% of...
It’s hard to imagine life without the internet. From accomplishing various tasks to indulging in entertaining material, the global network has undoubtedly dominated a huge...
Link building is an essential aspect of SEO, but it’s also one of the most misunderstood parts of digital marketing. After all, not all links are created equal. Acquiring...
Chatbots are currently considered the future of digital marketing. Using artificial intelligence (AI), they streamline communication between a business and its consumers in a...
If you’ve been in business long enough, you’re almost certain you know the purchase funnel by heart. Perhaps, to the point where you visualize potential customers moving...
One thing you should know about digital marketing is that it can be done by anybody as long as you spend time learning the fundamentals. After all, digital marketing is simply...
In today’s modern landscape, digital channels like social media, email, and Google search have made it easier for businesses to connect with their current and prospective...
The SEO world has been asking the same question for ages: how do you get to the top of a search engine results page? There’s no magic wand that guarantees your rise to the top...
The social media landscape has always been ever-changing. Facebook, Instagram, WhatsApp, and other social media platforms consistently introduce innovative features or affordances...